Claudia Melatini, Lead Content Strategist

I help teams make high-stakes decisions clearer — through narrative, product thinking, and risk analysis

I work at the intersection of narrative strategy, product thinking, and risk analysis, helping teams make complex products and high-stakes decisions easier to understand and act on. My background spans SaaS, AI, cybersecurity, and regulated industries, where clarity isn’t just a marketing asset — it’s a business requirement.

I’ve partnered with founders, product leaders, and go-to-market teams to shape positioning, launch narratives, and decision-support content that aligns stakeholders and accelerates adoption. My work is grounded in research, systems thinking, and a deep respect for how real users evaluate risk, trade-offs, and value.